Shamsudding Jasani who has been with Hungama as the Business Director for Digital since the last 2 years has now made the change to join the newly launched digital agency Isobar by Aegis. Shamsuddin joins Isobar as Senior Vice President. His role would be to first setup Isobar in India. Isobar already has a head start in the search engine marketing space as Aegis strategically invested in Communicate2.

But setting up other aspects like  creative development, website development and mobile marketing would take time and people in a space which lacks it.

Besides for Isobar Shamsuddin also plans to develop Carat Interactive into  a full service media buying and planning agency for digital.

By the looks of it Isobar should be hiring soon. So keep an eye on WATJob.com for such job openings.